Electronic Shelf Labels
Electronic shelf labels (ESLs) (also known as digital price tags and electronic shelf edge labels), are an innovative pricing method to replace traditional paper labels on retail shelves. They offer a dynamic and flexible way for stores to update pricing, promotions, and product information in real-time, ensuring accuracy and efficiency.
Available in a wide range of sizes and display formats, our digital shelf label range includes cost-effective monochrome labels for everyday pricing, multicolour displays for enhanced product visibility, and larger full colour labels designed to maximise promotional impact. Whether you're updating prices across a supermarket, retail store, pharmacy or specialist retail environment, we stock labels to suit your requirements.
Do you have a larger electronic shelf label deployment project in mind? Talk to an expert
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Real-time price management across your store
Electronic shelf edge labels help retailers improve efficiency by replacing traditional paper price tags with dynamic digital displays that can be updated instantly by connecting directly to inventory and pricing software systems.
Operational benefits of digital shelf labels include:
- Minimal pricing errors by reducing the need for manual label updates. This also helps staff focus on more valuable customer-facing tasks
- Accurate and competitive product pricing, enabled through real-time updates in response to market conditions, promotional campaigns and inventory changes
Customer-facing benefits include:
- Digital displays on electronic labels offer a more engaging shopping experience
- The displays can show detailed production information, promotional messages and QR codes
- Easier access to in-store information to aid purchasing decisions
Tailored electronic shelf label solutions
If you’re planning a large-scale project to integrate digital labels into your store, we also design custom solutions for your industry and unique requirements.
Retail electronic shelf labels
In today’s fast-moving retail environment, pricing accuracy, operational efficiency, and customer experience are more important than ever. Explore digital shelf label solutionsdesigned specifically for large retail stores.
Electronic shelf label FAQs
What are electronic shelf labels (ESLs)?
Electronic shelf labels are digital displays that replace traditional paper price tags on store shelves. They allow retailers to show product prices, promotions, and other information electronically, helping to improve pricing accuracy and reduce manual updates.
How do electronic shelf labels work?
Electronic shelf labels connect wirelessly to a central management platform that controls pricing, promotions, and product information across the store. Retailers can manage all labels from a single dashboard, making it easy to update prices, launch promotions or change product details in just a few clicks.
When information is updated in the management system, the changes are automatically transmitted to the relevant shelf labels, ensuring pricing and product data remain accurate and consistent. This eliminates the need for manual label replacements, reduces errors, and enables stores to respond quickly to changing business requirements.
What is the best brand of electronic shelf label?
There are many reputable brands of high quality electronic shelf edge labels. The right brand for your business depends on your display requirements and business size. At The Barcode Warehouse, we stock Pricer, Hanshow digital shelf labels – both are industry leaders in the UK. Pricer is known for high-speed price communication, and Hanshow for dynamic features and scalability into IoT ecosystems.
