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09 Jun 2021 | 15:29

Rugged vs consumer devices

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Why you should be investing in rugged tech for your business 

Businesses around the world are recognising the economic advantages that the latest technology provides. With the advent of cloud applications, big data, artificial intelligence and the Internet of Things, there is a need to ensure that employee devices have the capacity to advance with technological developments. In addition to this, businesses are also looking into the physical durability of technology, to safeguard their investments from any adverse working conditions and tough environments, thereby reducing the downtime in the break/fix cycle.

As such, the question arises - can we continue to use our existing consumer technology? In this article we will discuss the advantages of investing in rugged devices for your business, and how continuing to invest in consumer devices could prove a false economy.  


Cost efficiency  

Those who are looking into rugged technology are inevitably looking to maximise efficiency whilst also reducing cost. And, it’s easy to see why when you look at the physical testing rugged devices are put through and the subsequent features developed that mean they can withstand harsh environments. From shock-mounted hard drives and floating system components, to all-magnesium casings, to advanced LCD technology, rugged tech has far more features that are conducive to all-terrain work environments.  

Additionally, although one-off repairs for consumer devices won’t break the bank, it’s an economic expense that would undoubtedly build up across a mobile fleet. And the more devices that are waiting to be repaired, the more it costs you in downtime. Therefore, what is seemingly more expensive upfront may in fact be cheaper in the long run.

Equally, it is also important to point out that the price gap between consumer and rugged devices is shrinking, so you can expect to get more ‘bang for your buck’. 


Rugged devices in practice 

Aside from being cost efficient, rugged devices have a whole host of benefits when put into practice. Rugged devices can come with a range of accessories that accentuate the abilities the device already has. From charging docks to holsters through to software, rugged devices support a wide range of hardware that consumer devices cannot. This wide-ranging support also means that rugged devices can be implemented seamlessly into your work environment, rather than having to buy an array of new accessories that will support your new devices.  

Moreover, rugged devices often allow for more customisation. This will allow you to configure your devices to your business’s specific needs. This is in addition to the huge range of options that already exist within the rugged device sector. From different screen sizes, keypad layouts and programmable functions, there is a device that will meet your needs. Unfortunately, the same thing cannot be said for consumer devices. And, with the rate that consumer devices get phased out via the production cycle, rugged devices once again make the more reliable and durable option.  

Lastly, a key factor for choosing rugged devices over consumer devices is battery. As an operations manager you need to ensure that your workforce have constant access to their devices throughout the shift. This is something where rugged devices excel over consumer devices: a rugged device can last an entire shift on a single charge. And, even once the battery’s power has depleted over an extended period of time, you won’t need to buy an entirely new device as their batteries are easily replaced.  



Rugged technology is expected to become imperative to industry, with experts predicting that tougher devices will form a vital part of the 5G revolution. Panasonic are at the forefront of this shift towards rugged technology, with their range of Android devices.  


A final word 

Investment in the right rugged technology for you is a sound business choice that will save you money in downtime, providing a more reliable, long-term solution to your tech needs. Industries such as construction, energy, emergency services, the military, manufacturing, utilities and warehousing all require robust technology that is going to withstand challenging environments, from low temperatures, water, dust and dirt to all manner of harsh conditions.  Our team are on hand to help you find the perfect fit for your use case.  


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