TBW strengthens digital labelling capability achieving new Loftware “Business Partnership” status

The Barcode Warehouse has moved to the next level in its long-standing relationship with Loftware, moving from Authorised Partner to Loftware Business Partner level. 

The upgrade signals TBW’s commitment and expertise in delivering advanced, cloud-based labelling solutions to customers across a wide range of sectors and reflects the growing demand for digital transformation in supply chain operations.

Loftware is a global leader in Enterprise Labelling and Artwork Management, with solutions tailored for industries where labelling accuracy, compliance and agility are critical such as manufacturing, pharmaceuticals, food and beverage, retail, automotive, warehousing and logistics.

The Loftware Partner Program is designed to foster collaboration ensuring partners are trained and equipped to meet the growing market demand for digital labelling transformation.

Tailored digital labelling expertise for highly regulated industries 

As a Business Partner, The Barcode Warehouse now has fully certified Loftware technical and sales experts in-house, enabling us to deliver broader, more strategic labelling solutions that enhance operational efficiency and support compliance in competitive and highly regulated markets.

This enhanced partnership means our Barcode Warehouse teams can now deliver even more value across four key areas in the following ways:

• Driving digital labelling transformation: our deeper knowledge and expertise in Loftware’s cloud labelling solutions, we can help organisations to update their labelling systems for improved integration, scalability and accuracy.

• Improving productivity and cost efficiency: our enhanced access to Loftware technology enables us to deliver solutions that cut back on manual processes, improve print productivity reducing operational costs.

• Maximising Auto ID investments: our customers can now access tailored support to help them get more from their existing Auto ID systems like barcodes and RFID. This includes guidance on improving traceability, automating processes and meeting compliance standards.

• Accessing Loftware Cloud Business and compliance solutions: we can now provide customers with enterprise-level labelling solutions via Loftware Cloud which helps them manage critical labelling operations securely and at scale.

Liam Reid, TBW’s Innovation and Technology Director reports that the Loftware partnership reflects the Barcode Warehouse commitment to delivering future-ready labelling solutions that support the evolving needs of its customers.

Liam said: “With Loftware, we’re now even better equipped to help organisations simplify complexity, improve agility, and ensure their labelling processes keep pace with digital transformation. Working with Loftware over the past year has been a fantastic experience and we’re very pleased to have become one of their accredited Business Partners. 

“But this is just the beginning; we’re only scratching the surface of what we can achieve together so I’m excited about the opportunities ahead and look forward to deepening our collaboration. Achieving Business Partner status is a reflection of our commitment to providing innovative, reliable labelling solutions that make a real impact on our customer’s performance and their bottom line."

“I’m delighted that we’re partnering with The Barcode Warehouse,” says Tanja Teropsic, Loftware’s EMEA Partner Sales Director. “The Barcode Warehouse have deep customer relationships with businesses across industry and have captured Loftware’s vision to bring the value of modern, cloud labelling solutions to the UK Supply Chain.”

“Loftware nurtures and develops profitable long term partner relationships”, says Bernard Williams, Loftware’s UK Territory Channel Manager. “I value partners that invest in knowledge and skills to support fast-moving supply chain markets. And I’m proud to welcome The Barcode Warehouse into my partner network in the UK. The team has invested time and resource in transforming its retail customers with supply chain efficiency, and its manufacturing customers with 4.0 digital transformation. The Barcode Warehouse has the expertise to support the NHS in their digital labelling path over the coming years. We are very pleased to align with The Barcode Warehouse to deliver world class integrated Cloud labelling solutions.”

Learn more about Loftware’s labelling solution, or contact us to discover how we can help with your labelling solutions.